Looking to do some copywriting? Copywriting takes time and effort and can be very frustrating (writer’s block gets the best of us). It’s very easy to waste days writing simple landing pages because you can’t think of what to say. Luckily, we now have copywriting tools that can annihilate writer’s block and speed up your…
Branding is the cornerstone of your business. If you don’t have a solid brand, no one will remember your product and you will struggle to make consistent sales. Strong brands are crafted through years of iteration and maintained with years of consistent communication with the world. If you don’t know how to write brand copy,…
So you want to make some cash in 2024? Great, so do I. You’ve probably Googled all the best side hustles to start from home. Then you found some articles that mentioned this copywriting thing. Eventually, you ended up on this article. Amazing. That’s how most people get started so you’re in the right place….
Struggling to write copy that performs in a B2B environment? Many businesses fail to sell B2B because they don’t know how to write B2B copy. B2B copywriting is similar to B2C, however, it has some key differences that must be acknowledged. Over my years working as a marketer in B2B, my results suffered because I…
Are you struggling to convert leads? You’re writing content like mad, reaching out on all the right channels, hell, you are even getting traffic to your website – why aren’t you converting leads to sales?? This is a very good question. Before I learned about copywriting frameworks, I asked myself the same question. Now I…
Do you need to make more sales? Like many business owners, you’ve probably been producing content, networking, and engaging in all the common marketing tricks to “get your name out there”. But through it all, sales just aren’t where they should be. This is where direct response copywriting shines when other forms of marketing fall…
Did you know that the average worker spends almost three hours every day crafting emails, adding up to over 1000 hours a year? This amount of manual work is crushing for your company’s overall productivity. Though email management is an essential task, it’s definitely one we would love to minimize to free up more resources…
Widespread digitalization is one of the most fundamental technological shifts of the last decade and has affected nearly every aspect of our lives, including healthcare. Therefore, it’s only natural that newer digital technologies such as AI, cloud computing, big data analytics, and Internet of Things (IoT) would find important applications in solving some of the…
Many businesses struggle to convert qualified leads because their ad copy sucks. It’s all too common that a promising new product line hits the market with optimism, only to fizzle out while thousands are poured down the drain in advertising costs. In fact, some estimates measure average wasted ad spend at 50% of total advertising…
In an ever-increasingly crowded marketplace, businesses need to make every effort to stand out to consumers. However, it’s hard to provide personalized services and a consistent customer experience when you lack detailed buyer insights and have to deal with fragmented client data. One of the most effective ways to get around this issue is by…