Have you ever dreamt of building an online audience from scratch and having hundreds, or even thousands, of people engage with your content? Growing an online audience can be a daunting task, but with the right strategy and knowledge, it is entirely possible. In this article, we will walk you through the process to create…
Brand Extension has become an essential part of modern marketing strategies. It allows companies to extend their brand equity into new or existing markets through the introduction of related products or services. By extending the brand, companies can help build loyalty from existing customers, gain new customers, and boost sales. In fact, brand extension has…
If you’re selling physical products online then shipping and delivery are very important parts of your business. While e-commerce packaging may seem simple it can be quite complicated and it is important that you fully understand the intricacies to avoid extra charges, product damage, or creating a negative brand image. Let’s take a look at…
Did you know that following up with sales leads can be even more challenging than generating them? Only 2% of sales are made during the first contact and up to four-fifths are closed after the 5th follow-up contact. While sales prospecting, lead generation, and closing the deal are often seen as the toughest parts of…
Have you ever wanted to get paid for speaking on camera? Now, with the power of the internet, you can with UGC (user-generated content). With platforms like TikTok and Instagram attracting 680 million and 1 billion active users every month respectively, it’s now more possible than ever to record content from the comfort of your…
It’s renting season again and you know what that means, time to list ads for your rental properties. However, making the perfect rental ad involves more than just stringing together a few generic phrases. Here are some tips on how to create the perfect apartment rental ad and attract your ideal renter, as well as…
Social media has become one of the most dominant ways we communicate, consume information, and even market our products and services. 92% of businesses in the US with over 100 employees utilize social media as a marketing tool. This number rises to 97% when considering Fortune 500 companies and with the rise of social media…
Podcasts are fast becoming one of the most popular formats through which internet users consume information. Recent stats show that 24% of Americans listen to podcasts every week and almost 80% of them are familiar with the format. Podcasts are a convenient way to build a personal connection with your audience. However, in terms of…
Are you terribly slow at writing blog posts? Do you struggle with perfectionism and toil over a blank page for hours? Don’t worry, I was the exact same way. I was never a great writer, but I knew that it was important to write blog posts quickly to be successful. That’s why I created a…
It is not breaking news that the Internet has become a part of our everyday lives. It has changed the way we communicate, entertain ourselves, and most importantly, shop. With e-commerce sales more than tripling since 2015, it is obvious that a growing number of people all around the world do their buying and selling…