7 Best Time Tracking Software Tools for Consultants in 2023
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7 Best Time Tracking Software Tools for Consultants in 2023

As our society grows in complexity and diversity, an increasing number of private and public institutions are seeing the need for highly specialized expertise. This holds for many fields including IT, healthcare, government, and even sports. This has fueled the rise of the consulting industry and increased its importance in the global economy. However, as…

7 Best Project Management Tools for Small Businesses in 2023
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7 Best Project Management Tools for Small Businesses in 2023

According to Biz Group, 86% of employees cite a lack of proper communication and collaboration as a major factor in workplace failures. In a world of increasing complexity and higher rates of remote work, using a project management tool is now more important than ever. These are software services that offer an impressive suite of…

How to Design a Winning Brand Extension Strategy

How to Design a Winning Brand Extension Strategy

Brand Extension has become an essential part of modern marketing strategies. It allows companies to extend their brand equity into new or existing markets through the introduction of related products or services. By extending the brand, companies can help build loyalty from existing customers, gain new customers, and boost sales. In fact, brand extension has…

The Beginner’s Guide to Becoming a UGC Creator
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The Beginner’s Guide to Becoming a UGC Creator

Have you ever wanted to get paid for speaking on camera? Now, with the power of the internet, you can with UGC (user-generated content). With platforms like TikTok and Instagram attracting 680 million and 1 billion active users every month respectively, it’s now more possible than ever to record content from the comfort of your…

23 Client Communication Tips to Maximize Retention
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23 Client Communication Tips to Maximize Retention

Do you ever feel like you’re disconnected from your clients? Like you’re having phone calls and sending emails but you’re not really “communicating” – then one day your client cancels your services unexpectedly? This is a very common feeling that tons of service business owners face all the time. Luckily, communicating professionally with clients is…